I’ve been fortunate to be able to do some illustration work at my day job at Numo lately. This is the first in a series of ads that will be appearing in Advantages, a trade magazine for the promotional products industry.
The May issue is out, and this ad appears as a vertical half-page on page 121.
The illustration was done completely in Photoshop CS4, from initial sketch all the way through completion. I did the illustration as a full image of the waitress in case she needs to be re-purposed for a different format application later. The ad itself was assembled in InDesign CS4 and delivered as a PDF.